A Few Facts About Degree Deodorant
The market out there is cluttered with deodorant products with all kinds of claims of effectiveness and desirability; but there are always those that stand out of the crowd; and Degree deodorant is one of those. It has a history of effectiveness that out does many other products, and the variety of products under the Degree umbrella are many.
The major claim that has set Degree deodorant apart from the competition, is that they claim that their deodorants will go to work in sync with your body to keep you odor free no matter what is happening; and that the technology that has produced Degree will “stop odor before it starts”. That statement is foremost in their advertising and it is a pledge that they base their whole marketing campaign upon.
One side of the Degree deodorant family is the many products they have for men. There are a couple of categories mainly for marketing purposes, but the name tags on the products are catchy and make you want to try them, as well as the primary logo being “Protects men who take risks”—playing on the testosterone mindset. Take, for example, some of the labels on these products; Degree Men Aerosol Extreme Blast, or Degree Ultra Clear Silver Ice, and Degree Ultra Clear Cool Rush. Good visuals.
Then, the world of women is invaded by Degree deodorant. The motto for the women is “Dare to feel” and that alone conjures up all kinds of images; and then the labels take the thought to another level— the Classic Romance collection (containing body fragrances as well as deodorants). Anything with the word romance in it is a fish hook for women; then you have the standard collection of clinical protection, invisible solid, and ultra clear products.
Another whole world not to be left out by the Degree deodorant manufacturers, is that of young adolescent girls, who have their own unique set of deodorant problems. The catchy phrase for this battery of products for girls is “Protection for every OMG moment”; and not only is there a whole set of products that would appeal to young girls, but there is also a club called the OMG Girls Network that they can join for all kinds of fun stuff. The products here are 3 in number and range from Tropical Power, to Just Dance, and Love. Good ole Love—gets ‘em every time. The whole idea was created for teens, and there is even an expert online that parents and girls alike can consult for help with questions or problems.
One unique factor that sets Degree deodorant products apart from the rest found on marketplace shelves, is that Degree uses silver ion technology in producing its products. Silver is an odor fighter and has been used for years by the military and the space program for that purpose—–the silver is embedded in the apparel worn by the personnel. Likewise, Degree uses silver ion technology in its deodorant products for odor control.
Because of their unique marketing approaches, labeling and design of their products, and advanced use of odor controlling technology; Degree deodorant products stand out from the rest and maintain a position of popularity that remains constant over time.